- How does your platform track and reward member progress within a loyalty program?
- Can your loyalty platform award and track offers or promotions for individual members based on specific criteria such as purchases, spend thresholds, enrollments, or interactions with certain products or actions?
- Does your loyalty platform integrate with online, in-app, and all in-store POS systems to award points for transactions involving products and services?
- Does your platform include an automatic promotion deployment tool that is triggered by customer actions or life cycle milestones? If so, please describe how this tool functions and the types of triggers that can be used.
- What capabilities does your platform offer for tracking and viewing member behaviors at an individual member level?
- Does your solution provide support for the issuance and management of badges or badging systems?
- Can your loyalty platform support a multi-tiered program that offers members additional benefits based on spend thresholds, enrollments, or paid subscriptions?
- How does your system ensure that member profile data (including profile tiers, point balance across currencies, recent transactions, coupons, etc.) is accessible to Customer Service representatives?
- What features does your platform have that enable Customer Service to create cases or help requests in response to customer-submitted issues?
- How does your system ingest and reward customer activities based on both online and offline sources such as applications, call centers, and physical events?
